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Catholic education has long been recognized as a transformative force, fostering academic excellence while nurturing the soul. Rooted in the teachings of Christ, our Catholic schools offer students a holistic approach to education that emphasizes the integration of faith, moral character, and intellectual growth. 

Today’s Gospel reading of the Annunciation (Lk 1:26-38) exemplifies a life-changing encounter with God. When the angel Gabriel proclaimed, “Hail, full of grace! The Lord is with you,” Mary was called into a mission far greater than herself. Her response, “Behold, I am the handmaid of the Lord. May it be done to me according to your word,” reflects profound faith and trust in God’s plan.

We in Catholic education instill in our students the belief that faith and reason complement each other. In studying subjects like science, literature, history, and the arts, our students learn to view knowledge as a way to understand and honor God’s creation. The Annunciation highlights this union of the divine and the human—the Holy Spirit overshadowing Mary is a reminder that God works within us, guiding both our spiritual and intellectual pursuits.

The Annunciation reminds us of the beauty of surrendering to God’s will and trusting in His plan. As we reflect on Mary’s “yes” to God, let us also embrace our own “yes” to the transformative power of Catholic education. May our schools always be beacons of light, guiding future generations to faith, knowledge, and service

Christmas is just around the corner! Whether you're gearing up for Santa's "Nice" list or embracing the possibility of a little coal, it's always a good time to build your Christmas wish list. If you're anything like me, coming up with gift ideas for yourself can be a challenge. Why not add some inspiring reads to your list this year?

Here’s a collection of book recommendations from our partners—perfect for Catholic school advancement leaders seeking some inspiration and wisdom.

1. The Spirituality of Fundraising by Henri Nouwen
Nouwen reminds us that fundraising is a deeply spiritual practice, an invitation to connect others with a mission bigger than themselves. This book transforms asking for money into an act of faith.

2. The Third Conversion by R. Scott Rodin
Rodin offers a fresh perspective on stewardship, emphasizing a shift from ownership to true generosity. Prepare to rethink what it means to cultivate transformational giving.

3. Imagining Abundance by Kerry Robinson
This inspiring guide highlights the power of gratitude and storytelling in advancement work. It’s a treasure trove of ideas for engaging donors with joy and vision.

4. Cannonball Moments by Eric Clayton
Clayton’s reflections on Ignatian spirituality invite us to find God in unexpected moments. A perfect read for those seeking inspiration in both life and leadership.

5. Dynamic Discernment by Sarah Drummond
Navigating tough decisions? Drummond equips leaders with tools to discern wisely in complex situations. Think of it as a practical guide for Spirit-led leadership.

6. The Giver and the Gift by Peter Greer
Greer examines the interplay of generosity and gratitude in fundraising. This book will help you unlock the joy that comes with giving and receiving.

7. You Are the Catholic Brand by Matthew Kilmurray
Learn how to communicate your school’s unique mission and values effectively. A must-read for advancement leaders looking to sharpen their messaging.

8. The Energy Bus by Jon Gordon
Hop aboard the Energy Bus and discover the secrets to building a positive team culture. This uplifting book is packed with lessons on leadership and resilience.

So, which list are you on this year? Naughty or nice, there’s something here to inspire every Catholic school advancement leader. Happy reading, and may your Christmas be merry, bright, and mission-focused!

If your school’s Vision is its ultimate destination, and the Mission is the daily work that drives you forward, then the Strategic Plan is the map that guides your journey. But before the journey can begin, you need a well-defined Strategic Planning Process.

Catholic school leaders are called to:

• Set a Clear Vision for the Future: Define where your school is headed and what success looks like.
• Build Community Understanding: Communicate the vision effectively to bring the community on board.
• Empower Stakeholders: Engage and involve stakeholders, inviting them to share in and support the vision.
• Stay Adaptable: Respond to changing circumstances, opportunities, and challenges.
• Commit to Continuous Learning: Draw insights from research, data, feedback, and reflection.
• Live the Mission with Passion: Model enthusiasm and dedication to the mission in every aspect of leadership.

Through the strategic planning process, school leaders develop not just a plan but a framework for growth. The process equips leaders with clear strategies for setting direction, tracking progress, and fostering stronger relationships with their community. The collaborative approach builds momentum for the critical next phase: implementation.

Consider creating a private “Talent List” of 100+ key members of your community—individuals with unique perspectives, expertise, and resources—to help advance your mission. Building and nurturing these relationships is essential to creating a transformational future for your school.

Stay tuned for more on implementation strategies in an upcoming post

Every fall, Catholic schools across the country buzz with activity as we welcome families and prospective students for open houses, tours, and visit days. It is the season of hope for enrollment management teams—a time to showcase our school's values, mission, and community. The warmth of the Catholic school spirit is on full display as we open our doors and our hearts to show families what makes our school so special. 

Now, as fall leads into winter and as we turn the corner from recruitment to enrollment, we find ourselves in a new, more vulnerable season where the dynamic shifts. Families enter a phase of discernment, carefully weighing what they have seen, learned, and experienced about our school with their own values, priorities, and logistical considerations. For some, the decision is immediate and affirming; for others, it is more complex, influenced by various factors—finances, family commitments, transportation, or the consideration of other school options. Now the decision rests with the families. 

This gap between the hope of recruitment and the reality of enrollment is a delicate balance. It is a time that requires faith—not only in our efforts but also in the understanding that every family’s journey is unique. We have to trust that the seeds we have planted will grow, whether with us or elsewhere.

In Catholic education, we are called to be faithful stewards, to extend hospitality, and to share the Gospel through our educational mission. As enrollment season unfolds, it is important to remember that our mission is NOT solely dependent on the number of students we enroll. Our faith teaches us that even if the fruits of our work are not immediately visible, we must persevere in advancing the mission of our school.

Our time of waiting during the enrollment season is far from passive.  We continue to engage families, answer questions, offer support, and meet them where they are. Our role is to accompany them, no matter the outcome, with kindness, patience, understanding, and love.

The transition from recruitment to enrollment is an exercise in both strategy and faith. We have put forth our message with joy and conviction, showing families the values and community that define our schools. Now, as we move into the waiting season, we embrace the opportunity to support families with open hearts, regardless of their final decision. We trust that our mission will flourish, not only through those who choose to join us but also through the seeds we plant along the way. In Catholic education, hope is both our beginning and our foundation.

Learn about our Enrollment Management services today! Contact Shana Rossi.

 "People don't care how much you know until they know how much you care."
-Theodore Roosevelt.

Creating a strong culture within your Catholic school begins with how you approach and value each member of your team. Are you simply delegating tasks, or are you actively engaging in ways that inspire and empower? Being a leader means guiding with humility, compassion, and respect for each person’s unique role and contribution. Here are four key principles to guide you:

1. Serve Your Team: Leadership rooted in service aligns deeply with Catholic values. When leaders serve their team, they foster trust and model Christ-like humility. This could mean stepping in to support during busy times, listening to their challenges, and ensuring they have the resources to thrive. Small acts of service remind your team that you’re invested in their success and wellbeing. When you help your team win, your school wins.
2. Know Your Team: Take time to understand your team as individuals—their strengths, aspirations, and challenges. Personalized check-ins, team-building events, or even brief, informal chats can help you see beyond roles to the unique contributions each person brings. Knowing them better enriches relationships and strengthens the team.
3. Care for Your Team: Care goes beyond work tasks. Show genuine concern for their well-being, both professionally and personally. Recognize when they need encouragement, celebrate their successes, and offer grace during tough times. A team that feels cared for will help foster a successful school culture.
4. Recognize Your Team: Celebrate achievements, big and small. Sincere recognition motivates, boosts morale, and reinforces positive behaviors. And it’s not always about money. Whether through public acknowledgments or a simple “thank you,” recognizing your team’s hard work reminds them they are valued and essential to your school’s mission.

Being intentional as a leader to build your team’s culture creates a foundation for lasting success and growth. A positive, mission-driven culture doesn’t just benefit your staff; it extends to students, parents, and the entire school community. When your team feels supported, valued, and inspired, they’ll pass that same sense of care and commitment on to everyone they serve, helping your Catholic school thrive for years to come. Remember, your school is your mission field, and you can share God’s love with the people with whom you have influence.